[ORGANIZATION]
Swiss Retail Federation
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Situations
Swiss retail and e-commerce market trends
2 clusters · 6 sources · last updated
Latest: Swiss retail sector sees growth in H1 2026 driven by e-commerce
The Swiss retail sector has demonstrated growth driven largely by e-commerce expansion. In 2025, the online fashion market ended a five-year decline, with market size estimates ranging between CHF 2.09 billion and CHF 3.
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