[CLSTR]
< Back to situations

Monitor this situation.

[SITUATION] · [ACTIVE] · [SPORTS]

2 clusters · 3 sources · 20 days · First seen · Last updated

1. FC Köln marketing and kit developments

Overview

1. FC Köln has implemented several marketing and commercial updates. Managing Director Philip Liesenfeld announced a new partnership with Uber to address the mobility needs of the Bundesliga club.

In terms of apparel, the club has transitioned its kit supplier from Hummel to Adidas. This change, combined with the use of special edition jerseys, has reportedly led to record sales. Additionally, the club addressed player management, noting the contract extension of Said El Mala.

Entities

Adidas · Philip Liesenfeld · Uber · Said El Mala · FC Köln

Timeline

  1. 6 days ago

    [SPORTS] 3 sources
    1. FC Köln expands marketing through Uber partnership and kit updates

    1. FC Köln Managing Director Philip Liesenfeld discusses new Uber sponsorship, the Adidas kit transition, and Said El Mala’s contract extension.

  2. 25 days ago

    [SPORTS] 3 sources
    Philadelphia Union and FC Köln unveil new football kits

    The Philadelphia Union and FC Köln have both released new football kits, with the Union debuting a Philadelphia-themed third kit and Köln unveiling a retro-inspired burgundy goalkeeper shirt.

Sources

newsflash24.de · t-online.de · wochentlich.de