Monitor this situation.

Unsubscribe anytime.

[SITUATION] · [QUIET] · [BUSINESS]

2 clusters · 4 sources · 3 days · First seen 18 days ago · Last updated 15 days ago

Aryna Sabalenka Moroccanoil ambassadorship

Overview

Tennis player Aryna Sabalenka has been appointed as the first athlete ambassador for the haircare brand Moroccanoil. The partnership aims to connect beauty and performance by leveraging Sabalenka’s status as an elite athlete.

Sabalenka indicated that the collaboration focuses on maintaining hair health amidst the professional demands of travel and constant styling. This role adds to her existing commercial presence, which includes being a Gucci ambassador and collaborating with Nike for her on-court kits.

Entities

Moroccanoil · Aryna Sabalenka · Nike · Gucci · Georgios Frangulis

Timeline

15 days ago

[BUSINESS] 2 sources
Aryna Sabalenka named first athlete ambassador for Moroccanoil
Tennis star Aryna Sabalenka has been named the first athlete ambassador for Moroccanoil, marking a new chapter for the haircare brand's integration with professional sports.
18 days ago

[SPORTS] 2 sources
Aryna Sabalenka named Moroccanoil global ambassador
Aryna Sabalenka has been named global ambassador for Moroccanoil and gained social media attention at the US Open following a viral interaction involving a Brazilian taxpayer ID.

Sources

marketeer.sapo.pt · metropolitanmagazine.it · monacoinsider.com · viagemegastronomia.com.br