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2 clusters · 6 sources · 21 days · First seen · Last updated

Autumn seasonal candy product launches

Overview

Seasonal candy manufacturers have begun preparing for the autumn market with new product releases. Brach's, a brand under Ferrara, reported that consumers are embracing the fall season earlier, noting that 17% of its candy corn sales occurred before Labor Day. In addition to traditional candy corn, the company introduced Mellowcreme Spooky Graveyard candy, a limited-edition line featuring various shapes and flavors. Other seasonal offerings included a collaboration between Reese's and Magnum Ice Cream Company for Reese's Sundae Mini Cups.

Expanding beyond edible goods, Brach's announced the release of ‘Ode to Candy Corn’, a new fragrance inspired by the iconic fall treat. The scent is priced at $22 USD and is scheduled for release on October 1 via the company's dedicated website.

Entities

Brach's · Ferrara · Sam's Club · Reese's · Magnum Ice Cream Company

Timeline

  1. [CULTURE] 3 sources
    Brach's releases candy corn inspired fragrance

    Brach's has launched ‘Ode to Candy Corn’, a new fragrance inspired by the classic Halloween candy, available for $22 at CandyCornSeason.com.

  2. [BUSINESS] 3 sources
    Seasonal candy brands launch new products for autumn

    Candy brands Brach's and Reese's are launching seasonal products for the autumn market, including new candy corn varieties and limited-edition frozen sundae cups.

Sources

census.gov · foodbeast.com · newstalkkit.com · piratesandprincesses.net · thequake1021.com · thetakeout.com