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2 clusters · 8 sources · 5 days · First seen · Last updated

Behr 2027 color trend predictions

Overview

Behr Paint Company has announced ‘Grounded’ (T27-01) as its 2027 Color of the Year. Described as an earthy olive green with subtle brown undertones, the shade is intended to evoke calm and a connection to nature.

This selection serves as the anchor for the Behr 2027 Color Trends Palette, which incorporates warm neutrals, clay hues, and muted pinks. The announcement also commemorates the 10th anniversary of the company’s Color of the Year program with a $250,000 donation.

Design predictions suggest this shift toward earth-inspired, muddier palettes reflects a desire for natural influences in home design, potentially acting as a response to increasing digital and AI presence.

Entities

Behr

Timeline

  1. 27 days ago

    [CULTURE] 4 sources
    Behr predicts earthy olive green as a key 2027 color trend

    Design predictions for 2027 point toward a return to earthy, natural palettes, with Behr identifying a deep olive green called ‘Grounded’ as a key color trend.

  2. about 1 month ago

    [BUSINESS] 4 sources
    Behr Paint Company names Grounded as 2027 Color of the Year

    Behr Paint Company has named ‘Grounded,’ an earthy olive green, as its 2027 Color of the Year to mark the 10th anniversary of its color forecasting program.

Sources

coldbrewvibes.com · fitbizweekly.ca · hardwareretailing.com · kutahyaekspres.com · livingetc.com · paintmag.com · thenerdstash.com · Tportal.hr