[CLSTR]
< Back to situations

Monitor this situation.

[SITUATION] · [QUIET] · [BUSINESS]

2 clusters · 5 sources · 4 days · First seen · Last updated

Bilt Rewards loyalty program and credit card expansion

Overview

Bilt Rewards has established an elite status program and an expanded ecosystem of credit cards and redemption options.

The membership program features four tiers—Blue, Silver, Gold, and Platinum—which members can achieve by accumulating points or meeting spending thresholds through Bilt’s co-branded credit cards, dining, fitness, or Walgreens purchases. Benefits include enhanced Rent Day promotions, Air France-KLM Flying Blue Gold status, and access to BLADE flights.

The company has further developed its offerings with a credit card lineup consisting of the no-annual-fee Bilt Blue Card, the $95 Bilt Obsidian Card, and the $495 Bilt Palladium Card. Additionally, the platform utilizes Bilt Cash, a currency earned through spending or point conversion, which can be redeemed for services such as Equinox, BLADE, and the car service app Blacklane. Bilt Cash balances exceeding $100 at the end of a calendar year are subject to expiration.

Entities

Rakuten · Blade · Equinox · Bilt Rewards · Air France-KLM

Timeline

  1. 21 days ago

    [BUSINESS] 3 sources
    Bilt Rewards expands Bilt Cash redemption options and credit card lineup

    Bilt Rewards has introduced a new credit card lineup and expanded Bilt Cash redemption options to include Blacklane chauffeur services, BLADE helicopter flights, and Equinox memberships.

  2. 25 days ago

    [BUSINESS] 2 sources
    Bilt Rewards offers elite status through points and spending

    Bilt Rewards offers four elite membership tiers—Blue, Silver, Gold, and Platinum—earned through point accumulation or specific spending on co-branded credit cards and partner services.

Sources

boardingarea.com · milestomemories.com · onemileatatime.boardingarea.com · viewfromthewing.com · wedi.org