Bvlgari Serpenti Infinito launch in New York

Overview

Bvlgari launched its Serpenti Infinito project in New York City during New York Fashion Week, featuring the first major public art installation by the brand in the United States. The pneumatic, golden sculptural work, titled ‘auruBOROS — Urban Memory and Collective Dream’, was created by the Berlin-based duo Plastique Fantastique and is situated on the High Line near Little West 12th Street. The installation is scheduled to be on view from September 10 through September 20.

As part of the festivities, brand ambassadors debuted new high-jewelry pieces inspired by American art and architecture. Anne Hathaway wore the ‘Serpenti Falling Drops’, while Dua Lipa wore the ‘Serpenti Helix’.

Blackpink singer LISA attended the event in a ‘Goth Chic’ ensemble consisting of a black lace corset dress from Belik’s 2025 collection, paired with Christian Louboutin pumps. Her look was complemented by high jewelry from the Serpenti collection, including a necklace with red and blue gemstones, matching earrings, and a ring.

Entities

Bvlgari · Lisa · Plastique Fantastique · Belik · Anne Hathaway

Timeline

1 day ago

[CULTURE] 4 sources
Lisa attends Bvlgari event in New York City
Blackpink singer Lisa attended a Bvlgari event in New York City wearing a black lace Belik corset dress and high-jewelry from the Serpenti collection.
1 day ago

[CULTURE] 11 sources
Bvlgari debuts Serpenti Infinito art installation on New York High Line
Bvlgari debuted its first U.S. public art installation, “auruBOROS,” on New York’s High Line, featuring ambassadors Anne Hathaway, Dua Lipa, and LISA to showcase new Serpenti high-jewelry collections.

Sources

afamily.vn · baogialai.com.vn · design-milk.com · exame.com · galeriemagazine.com · glamour.de · kpophit.com · merca2.es · motorcyclelibrary.com · realitytea.com · thejewelleryeditor.com · tomandlorenzo.com · vogue.co.uk · vogue.com.tw

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