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3 clusters · 8 sources · 29 days · First seen · Last updated

Coca-Cola Zero Caffeine product expansion in Latin America

Overview

Coca-Cola has introduced a Zero Sugar Zero Caffeine variant in the Latin American market. The product launch began in Chile on September 21, featuring a black and gold design intended to target consumers seeking calorie-free and caffeine-free options for nighttime consumption. The Chilean release includes three formats: 310 ml cans, 591 ml individual bottles, and 1.5 liter bottles.

Following the initial release, the company expanded the availability of the caffeine-free, zero-sugar beverage to Mexico on October 1. Marketing officials noted that the expansion aims to align with consumer habits, positioning the drink as an alternative for specific moments such as dinner or relaxation.

Entities

Coca-Cola · Mexico · Coca-Cola FEMSA Venezuela · The Coca-Cola Company · Chinotto

Timeline

  1. [BUSINESS] 3 sources
    Coca-Cola expands beverage portfolio in Mexico

    Coca-Cola is launching two new products in Mexico: a caffeine-free Zero sugar soda for evening use and a Bacardí & Coca-Cola Zero ready-to-drink alcoholic beverage.

  2. [BUSINESS] 2 sources
    Coca-Cola launches caffeine-free Zero Sugar variant in Chile and Mexico

    Coca-Cola has launched a new caffeine-free, zero-sugar variant in Chile and Mexico, targeting evening consumption and consumers seeking caffeine-free alternatives.

  3. [BUSINESS] 4 sources
    Coca-Cola launches Zero Sugar Zero Caffeine version in Chile

    Coca-Cola has introduced a Zero Sugar Zero Caffeine variant in Chile, offering a calorie-free, caffeine-free option in various formats.

Sources

anda.cl · chocale.cl · contrapunto.com · geekzilla.tech · merca20.com · perfil.com · publinmagazine.com · zeromagazine.mx

This summary has been updated 1 time: see revision history