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2 clusters · 5 sources · 3 days · First seen · Last updated
Cryptocurrency adoption trends in Brazil
Overview
A national survey conducted by Datafolha and Paradigma indicates that cryptocurrency adoption in Brazil has reached approximately 29 million people, representing 17.2% of the population over 16. This reflects an increase from 16% reported 15 months prior. Digital assets have surpassed public bonds, the US dollar, and stocks in terms of reach, with Bitcoin being the most recognized asset at 60.7%.
Subsequent details from the survey highlight that 66.4% of Brazilians are now familiar with the technology. Traditional and digital banking applications have become the primary gateways for investors. Regional trends show increased adoption in the Center-West region, driven by the agribusiness sector.
While adoption is growing, 77% of those interested in investing but not yet participating cite technological complexity as a major barrier. Additionally, investors are showing increased political awareness, prioritizing candidates in the National Congress who support the regulation and development of the crypto ecosystem.
Entities
Datafolha · Brazil · Tether · Paradigma Education · Bitcoin
Claims
What the coverage asserts, and how many sources carry each claim.
- [○ 1 SOURCE] 17.2% of the Brazilian population, approximately 29 million people, own or have owned digital assets.
- [○ 1 SOURCE] Knowledge of cryptocurrencies in Brazil rose by 10.1 percentage points compared to 2025, reaching 66.4% of Brazilians.
- [○ 1 SOURCE] Banking applications have become the primary entry point for Brazilians into the crypto market.
- [○ 1 SOURCE] The Center-West region of Brazil shows increased cryptocurrency adoption, driven by the agribusiness sector.
- [○ 1 SOURCE] 77% of those who know about cryptocurrencies but have not invested cite technological complexity as a barrier.
- [○ 1 SOURCE] Crypto investors in Brazil express interest in voting for candidates committed to the sector in the National Congress.
Timeline
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22 days ago
[BUSINESS] 2 sourcesBrazil cryptocurrency adoption reaches 17.2% of populationA new survey shows 17.2% of Brazilians own or have owned crypto, with banking apps serving as the main entry point and agribusiness driving adoption in the Center-West region.
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24 days ago
[BUSINESS] 3 sourcesBrazil cryptocurrency investment reaches 29 million peopleA Datafolha and Paradigma survey shows 29 million Brazilians (17.2%) have invested in crypto, surpassing stocks and bonds in reach among local investors.
Sources
fnass.fr · livecoins.com.br · redacaomt.com.br · valor.globo.com · viagemegastronomia.com.br