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[SITUATION] · [QUIET] · [BUSINESS]
2 clusters · 3 sources · 2 days · First seen · Last updated
E-mart retail promotions and brand events
Overview
E-mart has announced several promotional and experiential initiatives. In late September, the retailer announced its ‘Goraet Festa’ discount event, scheduled for early October. This promotion focuses on significant price reductions for seasonal fresh foods, seafood, meat, and household goods, alongside a ‘Baby Week’ featuring discounts on infant products.
Following this, E-mart announced a collaboration with Hyundai Card to host the ‘Wine Grab Festa’ in Seoul from October 16 to 18. This event combines alcohol tasting for over 30 varieties of wine and whisky with cultural performances, including jazz and DJ shows. The partnership aims to leverage E-mart’s ‘Wine Grab’ service, which has seen substantial growth in sales and user base, to strengthen brand awareness and customer loyalty.
Entities
E-mart · Wine Grab · E-mart Everyday · SSG.COM · Hyundai Card
Timeline
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[BUSINESS] 2 sourcesE-mart and Hyundai Card to host Wine Grab Festa in Seoul
E-mart and Hyundai Card will host ‘Wine Grab Festa’ in Seoul next month, featuring tastings of over 30 types of wine and whisky alongside jazz and talk concert performances.
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[BUSINESS] 2 sourcesE-mart to host ‘Goraet Festa’ with major discounts on food and household goods
E-mart is launching its ‘Goraet Festa’ from October 1–5, offering up to 50% discounts on seasonal foods, seafood, meat, household goods, and appliances across its stores and online.
Sources
biz.heraldcorp.com · socialvalue.kr · zdnet.co.kr