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2 clusters · 2 sources · 26 days · First seen · Last updated
French rugby commercial and coaching developments
Overview
The French Rugby Federation (FFR) has expanded its commercial partnerships ahead of the 2027 Rugby World Cup, securing five new sponsors including Louvre Hotels Group and Unilever, with contracts extending through 2028 or 2029. Adidas has also extended its role as the official kit supplier until 2036.
In club and regional rugby, Frédéric Charrier announced his departure from ASM Clermont Auvergne, effective June 2027, ending a long-term professional partnership with Christophe Urios. Meanwhile, Provence Rugby has extended the contract of rugby director Philippe Saint-André for two seasons, through 2029, following a 69% win rate with the club.
Entities
Philippe Saint-André · Antoine Dupont · Provence Rugby · Frédéric Charrier · Fabien Galthié
Timeline
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[SPORTS] 2 sourcesRugby coaching changes announced in France
Frédéric Charrier will leave ASM Clermont in 2027, ending a long partnership with Christophe Urios, while Provence Rugby extends Philippe Saint-André's contract until 2029.
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[SPORTS] 4 sourcesFrench Rugby Federation secures new sponsors and Adidas extension
The French Rugby Federation has secured new long-term sponsorships and an extended Adidas deal, while former coach Philippe Saint-André names France a top favorite for the 2027 Rugby World Cup.
Sources
lerugbynistere.fr · minutesports.fr