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2 clusters · 4 sources · 4 days · First seen · Last updated

Ghanaian entertainment festivals and economic growth

Overview

Large-scale entertainment festivals in Ghana, such as ShattaFest and MoMo Fest, are increasingly being used to engage the country’s youth population and stimulate the creative economy. These events leverage music and live performances to create commercial opportunities for sectors including hospitality, digital marketing, and event production.

Recent developments highlight a successful collaboration between ShattaFest, led by artist Shatta Wale, and MoMo Fest, powered by Mobile Money Limited Ghana. A joint event held in Ho combined dancehall music with fintech engagement to promote digital financial inclusion. While these festivals drive growth in the creative and service industries, experts continue to emphasize the necessity of improved security and crowd management to ensure audience safety.

Entities

Shatta Wale · MTN MoMo · Ghana · Mobile Money Limited Ghana · MTN Ghana

Timeline

  1. [CULTURE] 2 sources
    ShattaFest and MoMo Fest collaboration praised in Ho

    The ShattaFest and MoMo Fest collaboration in Ho, Ghana, has been praised for successfully merging dancehall music with fintech engagement to boost the local creative economy.

  2. [CULTURE] 2 sources
    Ghanaian entertainment festivals drive youth engagement and economic growth

    Major entertainment events like ShattaFest and MoMo Fest are driving youth engagement and commercial growth within Ghana’s expanding creative economy.

Sources

dailyguidenetwork.com · ghanaguardian.com · ghananewss.com · myjoyonline.com