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[SITUATION] · [ACTIVE] · [TECHNOLOGY]

4 clusters · 9 sources · 33 days · First seen · Last updated

Intensifying competition in the global foldable market

Overview

The global smartphone market is witnessing a fierce competition for dominance in the foldable device segment as major manufacturers introduce high-end models to counter plateauing growth in traditional smartphones.

Following the anticipated September 2026 launch window, Apple has unveiled the iPhone Duo, with prices starting at 15,999 yuan. The device has already triggered significant secondary market activity in China, where scalpers are reportedly offering pre-order services with markups reaching as high as 5,000 yuan. Samsung has responded to Apple’s entry via social media, suggesting that the company is merely following “established industry trends.”

In China, Huawei and Xiaomi have also launched their premium foldable options, the Mate XT 2 and Xiaomi 18 Fold, respectively. These devices are designed to bridge the gap between smartphones and tablets, targeting high-end users through larger screens and AI integration.

Parallel to the foldable trend, the broader consumer electronics market is experiencing price increases. Rising costs for memory and storage, driven by high demand for AI data centers, have led to price hikes for various smartphone and computer models from brands including OPPO, vivo, and Lenovo.

Entities

Huawei · Apple · Samsung · Xiaomi · Google

Timeline

  1. 3 days ago

    [TECHNOLOGY] 2 sources
    Apple, Huawei, and Xiaomi compete in foldable smartphone market

    Tech giants Huawei, Xiaomi, and Apple are competing for the foldable smartphone market, while rising AI-driven component costs are driving price increases across mobile and computing devices.

  2. 15 days ago

    [TECHNOLOGY] 3 sources
    Apple, Huawei, and Xiaomi to compete in foldable smartphone market

    Apple, Huawei, and Xiaomi are set to compete in the premium foldable smartphone market this September, featuring advanced 3nm processors and improved structural designs for flexible devices.

  3. about 1 month ago

    [TECHNOLOGY] 2 sources
    Apple dominates premium smartphone market amid rise of foldables

    The smartphone market is shifting toward premium and foldable devices in 2026, with Apple dominating the high-end segment while foldable phones see projected growth of nearly 30%.

  4. about 1 month ago

    [TECHNOLOGY] 2 sources
    Samsung faces pressure as Apple nears foldable phone market entry

    Samsung faces rising pressure in the foldable phone market from Motorola and potential entry by Apple, amid supply chain challenges and shifting market shares.

Sources

alnilin.com · cnbcindonesia.com · diarioelcentinela.com · elbalad.news · ifanr.com · infovisionrd.com · reddenoticias.online · tekno.liputan6.com · tmtpost.com

This summary has been updated 4 times: see revision history