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Greek sports broadcasting rights and management shifts

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2026-09-26 15:01 UTC → 2026-10-16 15:18 UTC · added removed

Greek sports broadcasting rights competition and management shifts

The Greek sports broadcasting landscape for the 2026-27 season remains highly fragmented. Nova continues to hold significant rights, including the Premier League through 2028, the Bundesliga through 2029, and the EuroLeague until 2028. Nova also broadcasts home matches for clubs such as PAOK, Aris, Levadiakos, Atromitos, Asteras Tripolis, and Kalamata. MangentaTV, an evolution of COSMOTE TV with 800,000 subscribers, TV, broadcasts Stoiximan Super League matches for clubs including AEK, Olympiacos, and OFI, Volos, Kifisia, while also providing access to PAOK and Panetolikos. Through Aris matches through an agreement with Nova, MangentaTV subscribers can access matches for PAOK, Aris, and other clubs. Its portfolio includes the UEFA Champions League, Europa League, Conference League, Serie A, LaLiga, and the NBA. Nova. Competition is intensifying between a coalition of media owners—including Evangelos Marinakis (Mega), Theodoros Kyriakou (ANT1, MAK TV), and Giannis Vardinoyannis (Alpha, Star)—and independent players like Ioannis Alafouzos, who operates SKAI and is launching the Sport FM TV platform. New broadcasting deals are projected to create a massive revenue gap in the Greek Super League starting from the 2027-28 season. The ‘Big Four’ clubs are expected to generate a combined €62 million annually. annually, with Panathinaikos is projected to lead with at €20 million per year via Sport FM TV, followed by Olympiacos at €16 million through Percapita. Percapita, and AEK has secured securing a record-breaking deal with Percapita worth record €12 million per season. season with Percapita. This concentration of wealth, where the top four clubs earn nearly €40 million more than the remaining ten clubs combined, has prompted discussions regarding the potential revival of centralized management. In response to these disparities, the Super League Greece has approved a proposal by Panathinaikos owner Giannis Alafouzos to assess the development of a central management model for television, internet, and other broadcasting rights. While the proposal passed with 11 votes to ensure more equitable distribution. exclude commerciality from the initial study phase, Olympiacos, PAOK, and Kalamata voted in favor of individualized assessments of each club’s commercial dynamics. Consultancy firms Deloitte and PwC have been tasked with conducting a study on this central management model.

Versions

  1. 2026-10-16 15:18 UTC Greek sports broadcasting rights and management shifts
  2. 2026-09-26 15:01 UTC Greek sports broadcasting rights competition
  3. 2026-09-24 13:24 UTC Greek sports broadcasting rights competition
  4. 2026-09-21 07:22 UTC Greek sports broadcasting rights competition

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