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2 clusters · 9 sources · 4 days · First seen · Last updated

Categories: CULTURE

Hailey Bieber Miu Miu 2026 campaign

Entities: Miu Miu · Miuccia Prada · Zoe Ghertner · Lotta Volkova · Hailey Bieber

Overview

Miu Miu launched its Fall/Winter 2026 "After Dark" campaign in late July, starring model Hailey Bieber alongside Xiao Wen Ju. The images, shot by Zoe Ghertner in an industrial night‑time setting, were accompanied by a short film directed by Renell Medrano and styled by Lotta Volkova. Creative direction was led by Miuccia Prada and Christopher Simmonds, with the collection first presented at Paris Fashion Week in March under the theme "Mindful Intimacy."

Subsequent coverage highlighted the collection’s details: babydoll‑style dresses, stretch poplin, double‑cashmere, leather, linen, tweed, embroidered tulle and satin, accessorised with ribbons, bows, vintage‑inspired bags and 1970s‑style sunglasses. The campaign emphasized a duality of vulnerability and strength, reinforcing Miu Miu’s blend of heritage and contemporary femininity.

Timeline

  1. 2 days ago

    [CULTURE] 3 sources
    Hailey Bieber fronts Miu Miu 2026 Fall/Winter campaign

    Miu Miu’s 2026 Fall/Winter campaign, starring Hailey Bieber and Xiao Wen Ju, was shot in an industrial night setting and highlights a babydoll dress among vintage‑inspired pieces.

  2. 5 days ago

    [CULTURE] 6 sources
    Hailey Bieber fronts Miu Miu Fall/Winter 2026 'After Dark' campaign

    Hailey Bieber and Xiao Wen Ju lead Miu Miu’s Fall/Winter 2026 “After Dark” campaign, shot by Zoë Ghertner with a “Mindful Intimacy” theme and new accessories, adding to Bieber’s active 2026 fashion slate.

Sources

complex.com · designscene.net · elle.com.tr · inmagazine.ig.com.br · issoenoticia.com.br · pop-zeitschrift.de · portadaestrela.com · prestigemagazin.com · thestandard.co