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[SITUATION] · [QUIET] · [CULTURE]

2 clusters · 2 sources · 9 days · First seen · Last updated

Hair styling and haircare trends

Overview

Recent trends in hair styling emphasize natural movement and hair health. Early focuses include classic blowouts that prioritize volume and elasticity through techniques such as using heat protectants and drying hair with the head positioned downward to lift follicles.

More recent developments highlight a “glossy hair” aesthetic, which focuses on high-shine finishes, smoothness, and frizz control. Professional recommendations include using hyaluronic acid based treatments and metal detoxifying masks to manage porosity. In the consumer market, new product lines have been introduced to provide long lasting frizz control and heat protection.

Entities

Pantene · Alba Esteban · Spain · L'Oréal Professionnel

Timeline

  1. [CULTURE] 2 sources
    Haircare trends focus on high-shine finishes and frizz control

    Haircare experts and brands are focusing on high-shine, glossy finishes through professional hyaluronic treatments and new consumer products like Pantene's Glowtox line.

  2. [CULTURE] 3 sources
    Hair styling trends focus on classic blowouts and volume

    Hair styling trends are embracing classic blowouts and outward-facing ends, focusing on hair health, volume, and natural movement through strategic brushing and drying techniques.

Sources

instyle.es · marie-claire.es