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[SITUATION] · [ACTIVE] · [BUSINESS]

2 clusters · 3 sources · 27 days · First seen · Last updated

Honda Racing Corporation product expansions

Overview

Honda Racing Corporation (HRC US) has initiated a series of commercial product launches targeting Honda and Acura owners. In late September 2026, the company announced ‘HRC Formula R’, a 100% synthetic engine oil developed with Phillips 66 to support modern direct-injection turbo and hybrid engines.

Following this, HRC announced plans to launch a line of ‘HRC Performance Parts’ for both on-road and off-road applications in March 2027. This lineup, which includes lightweight forged wheels and custom stainless steel exhaust systems developed in partnership with 2elle-engineering, Titan 7, and Borla, was scheduled for showcase at the 2026 SEMA Show.

Entities

Honda Racing Corporation · Acura · Phillips 66 · HRC Formula R · SEMA Show

Timeline

  1. [BUSINESS] 3 sources
    Honda Racing Corporation to launch performance parts in 2027

    Honda Racing Corporation will launch its first line of HRC Performance Parts, including forged wheels and tuned exhausts, for Honda and Acura vehicles in March 2027.

  2. [BUSINESS] 2 sources
    Honda Racing launches HRC Formula R synthetic engine oil

    HRC US and Phillips 66 have launched ‘HRC Formula R’, a new line of 100% synthetic engine oils designed for Honda and Acura turbo and hybrid engines.

Sources

carscoops.com · otomotif.antaranews.com · theshopmag.com