International interest in Greek tourism and real estate

Greece continues to see sustained interest from international actors in its real estate and tourism sectors. While demand for holiday homes remains high, there is a growing trend toward permanent residency. Analysis by Elxis – At Home in Greece indicates that approximately 30.8% of foreign buyers are now seeking properties for permanent settlement rather than solely for holiday use. This shift is partially driven by tax incentives for foreign retirees, who may benefit from a 7% income tax rate for 15 years if they reside in Greece for at least 183 days per year.

Demand is primarily driven by buyers from the United States, Germany, the United Kingdom, and the Netherlands. Regarding property preferences, 71.7% of foreign buyers favor new constructions or properties ready for immediate occupancy, and 68.2% are specifically looking for villas. Investment budgets frequently range between €320,000 and €600,000.

Geographically, Crete leads demand at 42.9%, followed by the Peloponnese at 22.9% and the Ionian Islands at 12.7%. In the Halkidiki region, Sitonia has emerged as the most expensive area, with average asking prices reaching approximately €3,000 per square meter.