Italian coffee consumption trends

In late July 2026, health experts issued guidance for Italians over 60, advising that moderate coffee intake (two to three cups daily) is generally safe for those with well‑controlled hypertension. The advice was framed by a nationwide AstraRicerche survey showing that 95.6 % of Italians drink coffee every day, with many focusing on espresso quality and home‑barista practices.

By early August, the narrative shifted to seasonal cold coffee. The Istituto Espresso Italiano launched a campaign highlighting regional iced‑espresso drinks—from the Sicilian Bicerinto to Salento’s almond‑milk iced coffee—emphasizing how these variants retain espresso’s intensity while introducing new textures. A complementary guide noted that while 57 % of Italians still prefer hot espresso, only 9 % regularly choose iced versions, underscoring the growing but still niche status of cold coffee in Italy’s cultural landscape.