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Japan anime merchandise lottery series

Updated 3 times since CLSTR started tracking revisions of this situation.

What changed

2026-08-07 01:44 UTC → 2026-08-17 02:52 UTC · added removed

The lottery‑driven merchandise push that began in mid‑July 2026 has continued to expand across a wide range of anime and game franchises. Kadokawa opened the first draws with a mobile‑game lottery for *Victory Goddess: NIKKE* (Chapter 8) on 8 August and an online lottery for the light‑novel series *Mata korosarete shimatta no desu ne, Tantei‑sama* (24 July‑20 July–20 August). The same period saw Kadokawa add online draws for the TV anime *家庭教師ヒットマン REBORN!* (23 July‑6 July–6 August) and a 20th‑anniversary lottery for *ゼロの使い魔* (starting 28 July). In early August August, the lineup grew with pastel‑styled “Starry‑Sky Maid” items for the TV special *The Quintessential Quintuplets* (reservations until 5 August, shipments late October) August) and a body‑pillow‑cover lottery for *Mato Seibe no Slave 2* (3 August‑4 August–4 September). Sega’s Lucky Draw Online platform launched two parallel campaigns for *Katekyo Hitman Reborn!* (3 August‑11 August–11 September) and a re‑run of *Nintama Rantarō* (31 July‑16 July–16 September). The wave continued on On 5 August with August, Yellow Co.’s “Gara‑kuji ONLINE” lottery launched for *Nobles Reincarnation* (5 August‑2 September) and August–2 September), while Sega’s Lucky Lottery began for *Ascendance of a Bookworm: The Lord’s Daughter* (5 August‑5 August–5 October). Expansion continued in mid-August with the announcement of a Kujibiki-do lottery for the TV anime *Akane-banashi*. Running from 19 August to 16 September, the campaign features characters in modern Japanese-style clothing and includes prizes such as large acrylic stands, keychains, and tin badges. All draws generally price tickets at ¥770‑¥880 plus shipping and offer acrylic stands, key‑chains, badges, plushes between ¥770 and other collectible accessories, ¥880, often offering bonuses for bulk purchases, underscoring a coordinated strategy to monetize anime fandom through limited‑edition merchandise. limited-edition collectibles.

Versions

  1. 2026-08-17 02:52 UTC Japan anime merchandise lottery series
  2. 2026-08-07 01:44 UTC Japan anime merchandise lottery series
  3. 2026-08-03 03:33 UTC Japan anime merchandise lottery series
  4. 2026-08-02 13:53 UTC Japan anime merchandise lottery series

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