< Back to situations

Monitor this situation.

[SITUATION] · [QUIET] · [CULTURE]

3 clusters · 11 sources · 25 days · First seen · Last updated

Kim Kardashian NikeSKIMS and fashion brand promotions

Overview

Kim Kardashian has been promoting high-fashion and collaborative apparel, specifically highlighting archival Gucci pieces and the NikeSKIMS collaboration.

Following initial social media showcases of the NikeSKIMS line, Kardashian traveled to Shanghai to support the brand’s official launch in China. The expansion included the opening of a physical experience space at HKRI Taikoo Hui, scheduled to remain active through February 2027. During the promotional visit, which included family members such as Khloé Kardashian and Kris Jenner, Kardashian gained online attention after signing an $80,000 red crocodile Hermès Birkin bag at a fan's request. She initially described the act as “blasphemous,” and the incident sparked debate over whether the signature would affect the item's collector value.

Kardashian has continued to showcase new collaborative projects, including a debut of a sheer black dress from the Ludovic de Saint Sernin x SKIMS collection. The garment features a plunging neckline, lace-up side elements, and sheer panels.

Entities

Kim Kardashian · SKIMS · Nike · Shanghai · Gucci

Timeline

  1. [CULTURE] 4 sources
    Kim Kardashian debuts sheer Ludovic de Saint Sernin x SKIMS dress

    Kim Kardashian debuted a plunging, sheer-paneled black dress as part of the Ludovic de Saint Sernin x SKIMS fashion collaboration.

  2. [BUSINESS] 7 sources
    Kim Kardashian promotes NikeSKIMS launch in Shanghai

    Kim Kardashian is in Shanghai for the launch of NikeSKIMS, featuring a physical pop-up at HKRI Taikoo Hui and a viral moment where she signed a fan's $80,000 Hermès Birkin bag.

  3. [CULTURE] 2 sources
    Kim Kardashian showcases Gucci archival pieces and NikeSKIMS apparel

    Kim Kardashian showcased archival Gucci by Tom Ford fashion and new apparel from the NikeSKIMS collaboration on social media.

Sources

bckonline.com · cheatsheet.com · cubed3.com · gazeta.mk · ibtimes.co.uk · ibtimes.com.au · ok-magazin.de · realitytea.com · thefashionspot.com · topalbaniaradio.com · us.hola.com

This summary has been updated 1 time: see revision history