[CLSTR]
< Back to situations

Monitor this situation.

[SITUATION] · [QUIET] · [BUSINESS]

2 clusters · 8 sources · 3 days · First seen · Last updated

Koshihikari rice promotion in Niigata Prefecture

Overview

In Minamiuonuma, Niigata Prefecture, farmer Tomoharu Seki of Seki Farm is promoting traditional Koshihikari rice through specialized ‘salt rice balls’ (shio-musubi). Using an antenna shop called ‘Farm Front,’ Seki serves rice cooked in clay pots with local spring water to highlight the grain’s authentic sweetness.

Seki, a second-generation leader, utilizes organic and reduced-pesticide methods to preserve the local ecosystem. He aims to transition his entire operation to fully organic farming by employing natural fertilizers derived from fermented rice bran, fish, and kelp.

Entities

Tomoharu Seki · Katori, Chiba · The Farm · Farm Front · Kiyokatsu Ishibashi

Timeline

  1. [CULTURE] 5 sources
    Minamiuonuma rice farmer promotes organic Koshihikari via salt rice balls

    Rice farmer Tomoharu Seki is showcasing high-quality, organic Koshihikari rice through a specialized ‘salt rice ball’ menu at his Farm Front shop in Minamiuonuma, Niigata.

  2. [BUSINESS] 4 sources
    THE FARM launches specialty Koshihikari rice brand

    Agricultural resort THE FARM has launched ‘Nouka no Hitokumai,’ a specialty Koshihikari rice cultivated by Kiyokatsu Ishibashi that is intended to represent the high-quality rice farmers reserve for their own-t

Sources

4travel.jp · dtimes.jp · fnn.jp · intojapanwaraku.com · jugem.jp · prtimes.jp · pugkko.com · release.traicy.com