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[SITUATION] · [QUIET] · [BUSINESS]
2 clusters · 4 sources · 20 days · First seen · Last updated
Kuroutoshikou PC brand rebranding to Crowxis
Overview
CFD Sales Co., Ltd. announced that its custom PC brand, Kuroutoshikou, is rebranding to Crowxis. The name combines the mythological Yatagarasu (a crow) with the word ‘axis’ to reflect a mission of ‘Providing a reliable axis for PC selection.’
Initial announcements indicated that the new brand would unveil its product lineup, including SSDs, graphics cards, and power supply units, at the Tokyo Game Show 2026. Following the event, CFD Sales President Koji Mitani clarified that the rebranding aims to lower the ‘psychological barrier’ for consumers, as the original name was often viewed as being intended only for advanced users.
The transition includes several global partnerships for new product lines, such as GeForce graphics cards with COLORFUL, Radeon products with PowerColor and TUL, and DDR5 memory with Team Group. Additionally, the brand plans to expand into ergonomic office chairs through a collaboration with ErgoHuman, with launches expected in January 2027.
Entities
Tokyo Game Show 2026 · Crowxis · CFD Sales · CFD Sales Co., Ltd. · Colorful
Timeline
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[TECHNOLOGY] 2 sourcesCFD Sales rebrands Kurouto Shikou as Crowxis
CFD Sales is rebranding its veteran PC hardware brand Kurouto Shikou to Crowxis, aiming to reach a broader audience through new global partnerships and expanded product lines.
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[BUSINESS] 2 sourcesKuroutoshikou PC brand to rebrand as Crowxis
The long-running Japanese PC component brand Kuroutoshikou is rebranding to Crowxis, with full details to be revealed at Tokyo Game Show 2026.
Sources
ascii.jp · gamebusiness.jp · prtimes.jp · weekly.ascii.jp