L’Oréal Paris hosts Le Défilé fashion event

L’Oréal Paris hosted the ninth edition of its Le Défilé runway show on September 28, 2026, at Place Joffre near the Eiffel Tower during Paris Fashion Week. Centered on the theme ‘Express Your Worth,’ the event aimed to celebrate inclusivity, diversity, and female empowerment, emphasizing that beauty is not defined by a single age or appearance.

The runway featured a diverse lineup of international stars across different generations and professions. Participants included Kendall Jenner, Cara Delevingne, Eva Longoria, Viola Davis, Simone Ashley, Aja Naomi King, and Andie MacDowell. A notable highlight was the appearance of 88-year-old Jane Fonda, who walked the runway in a red sequined gown. The show also included Hungarian ambassador Ramóna Lékai-Kiss and concluded with a performance by Céline Dion.

In connection with the event, the brand launched the L’Oréal Paris Runway Matte Collection, featuring five shades of Infallible Matte Resistance Liquid Lipsticks designed for Indian skin tones. To support this launch in India, the company formed partnerships with Amazon and Lifestyle Stores.