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[SITUATION] · [QUIET] · [BUSINESS]

2 clusters · 2 sources · 20 days · First seen · Last updated

Luxury fragrance brand product launches

Overview

Luxury fashion houses have introduced several new fragrance offerings. Prada launched Paradigme Le Parfum, a men’s scent featuring notes of Peruvian balsam and guaiac wood in a refillable bottle. Dior released Dior Paradise, a garden-inspired fragrance from its La Collection Privée line created by Francis Kurkdjian.

Following these releases, luxury brands expanded their high-concentration collections. Amouage introduced Reflection 45, a version of its Reflection Man Eau de Parfum with a 45% oil concentration. Dior also expanded its Sauvage franchise with the launch of Sauvage Extrait, a woodier iteration developed by Francis Kurkdjian that incorporates oud.

Entities

Dior · Francis Kurkdjian · Marie Salamagne · Amouage · Prada

Timeline

  1. 20 days ago

    [CULTURE] 2 sources
    Luxury fragrance houses Amouage and Dior expand men's collections

    Luxury brands Amouage and Dior are releasing high-concentration men's fragrances, including Reflection 45 and Sauvage Extrait, to deepen their established scent profiles.

  2. about 1 month ago

    [BUSINESS] 2 sources
    Prada and Dior launch new luxury fragrances

    Prada and Dior each unveiled new luxury fragrances—Prada’s long‑lasting Paradigme Le Parfum and Dior’s garden‑inspired Dior Paradise.

Sources

beautinow.com · robbreport.com.sg