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North Sumatra PRSU fair ends, cultural wins, Rp50B impact

Updated 2 times since CLSTR started tracking revisions of this situation.

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2026-07-27 05:32 UTC → 2026-08-03 05:56 UTC · added removed

North Sumatra PRSU fair draws thousands, showcases ends, cultural wins, Rp50B impact

The 50th Pekan Raya Sumatera Utara (PRSU) opened in Medan on 3 July 2026 and runs ran until 2 August under the “Harmoni Emas” theme. The month‑long exhibition features featured 33 regional pavilions plus pavilions, a friendly‑nation pavilion, a stamp‑collection game that encourages families to visit at least 24 booths, and a mix of game, concerts, cultural performances and culinary food stalls. Visitors have sampled coffee at the from Dairi and Asahan pavilions, Asahan, tried Malaysian street food at the Penang pavilion, and bought popular pare chips and banana‑chip exports products announced at Tebing Tinggi. Governor Bobby Nasution secured the fair’s listing on Indonesia’s national event calendar with backing from DPR Commission VII. By its 22nd day (25 July) Free‑ticket days kept attendance had passed accessible; by 25 July more than 20,000 people had visited, with a target of 300,000 visitors; free‑ticket days were offered to keep the event accessible and concerts remained the main draw. 300,000. The provincial agriculture department used the venue to educate train small farmers on raising KUB and ELBA egg‑laying chickens, presenting a six‑step guide to improve bio‑security and profitability. Entrepreneur entrepreneur Syahri Ramadhani YS highlighted showcased a banana‑peel cracker product, showcasing waste‑to‑snack innovation and micro‑enterprise potential. snack. The fair closed on 2 August after a month of performances and competitions. South Tapanuli Regency won first place in the Cultural Stage Performance category, followed by South Nias and Samosir. Awards were also presented in dance, student bands, short‑film and creative gymnastics. Organisers reported a total of 161,309 visitors and about 3,000 performers, 75 % of whom were local. Economic activity generated by the event was estimated at roughly Rp 50 billion. Vice Governor Surya urged that the momentum be turned into sustained investment and improved public services, while PT Pembangunan Prasarana Sumatera Utara director Ferry Indra highlighted the shift toward higher‑quality delivery and the fair’s role in promoting regional talent. The PRSU continues to promote serve as a showcase for North Sumatra’s cultural heritage, investment opportunities potential and creative‑industry growth.

Versions

  1. 2026-08-03 05:56 UTC North Sumatra PRSU fair ends, cultural wins, Rp50B impact
  2. 2026-07-27 05:32 UTC North Sumatra PRSU fair draws thousands, showcases
  3. 2026-07-27 00:12 UTC North Sumatra PRSU fair continues national showcase

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