< Back to situations

Monitor this situation.

[SITUATION] · [ACTIVE] · [BUSINESS]

2 clusters · 5 sources · 18 days · First seen · Last updated

Pokémon TCG 30th anniversary market instability

Overview

The release of the Pokémon Trading Card Game 30th-anniversary commemorative collection has triggered market instability and secondary market issues.

In Japan, Mercari, Inc. implemented a temporary ban on the sale of unopened ‘30th CELEBRATION’ items and all nine types of card sets to prevent “market volatility, price fluctuations, and potential transaction troubles.” The announcement led to a sharp decline in Mercari’s stock price as investors weighed the impact on revenue and marketplace stability.

In Brazil, the anniversary release has been marked by scalpers emptying retail shelves and inflating prices on secondary websites. These resellers are reportedly purchasing entire stocks to flip them at prices far exceeding manufacturer-suggested values. Retailers have noted that this behavior “destabilizes the hobby” and harms collectors and players, occurring amidst a period of significant growth for the TCG market.

Entities

Mercari, Inc. · The Pokémon Company · asmodee · Pokémon · USA Trendies

Timeline

  1. [CULTURE] 2 sources
    Pokémon TCG scalpers inflate prices and empty shelves in Brazil

    Scalpers are buying up entire stocks of Pokémon TCG products in Brazil, leading to empty store shelves and inflated resale prices following the release of the franchise's 30th-anniversary collection.

  2. [BUSINESS] 3 sources
    Mercari bans sale of certain Pokémon Card Game 30th Anniversary products

    Mercari has temporarily banned the sale of unopened Pokémon Card Game 30th Anniversary sets to prevent market volatility, causing a drop in the company's stock price.

Sources

brasilemfolhas.com.br · japan.cnet.com · limo.media · marketpress.jp · ultimosegundo.ig.com.br