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4 clusters · 9 sources · 6 days · First seen · Last updated

Zee TV launches new season of Sa Re Ga Ma Pa

Overview

Zee TV has launched the 2026 season of its music reality show, Sa Re Ga Ma Pa, themed ‘Hindustan Ka Sangeetsthan’. The season premiered on September 19 at 9:30 PM on Zee TV and Hindi ZEE5.

Following earlier announcements regarding the production’s scale, the show features a 360-degree stage and a live orchestra of over 100 musicians to create a concert-style experience. Air India serves as the title sponsor, targeting the Indian diaspora in the UK and Europe. The judging panel, or ‘Gurus’, includes Shankar Mahadevan, Kumar Sanu, Javed Ali, and Neeti Mohan. Actor Shreyas Talpade serves as the host. The premiere episode featured a performance by sarod player Ustad Amjad Ali Khan and his family members.

As the season progresses, the production has secured extensive commercial partnerships across television and digital platforms. In the UK, the season features an 11-brand lineup including partners such as Southall Travel, Bigen, Remitly, and Vitabiotics. On a broader scale, the show has secured 20 sponsorship associations involving 15 unique brands across 14 consumer categories. Key sponsors include Sargam Detergents, Cadbury Dairy Milk, Kalyan Jewellers, UltraTech Cement, and Catch Masale. Financial and service partners include State Bank of India, Star Health Insurance, and LIC of India. The season is set to consist of 36 episodes, utilizing a multi-platform approach that spans linear television, digital, and connected TV.

Entities

Zee TV · Kumar Sanu · Shankar Mahadevan · Neeti Mohan · Air India

Timeline

  1. 2 days ago

    [CULTURE] 2 sources
    Zee TV launches new season of Sa Re Ga Ma Pa

    Zee TV has premiered the 2026 season of Sa Re Ga Ma Pa, featuring a 360-degree stage, over 100 live musicians, and a panel of judges including Shankar Mahadevan and Kumar Sanu.

  2. 2 days ago

    [CULTURE] 2 sources
    Sa Re Ga Ma Pa 2026 secures major brand sponsorships

    Sa Re Ga Ma Pa 2026 has secured major sponsorships from brands like Air India and Cadbury, utilizing a multi-platform digital and television strategy to reach British Asian and global audiences.

  3. 5 days ago

    [CULTURE] 3 sources
    Shreyas Talpade to host new season of Sa Re Ga Ma Pa

    Actor Shreyas Talpade will host the new season of Zee TV’s ‘Sa Re Ga Ma Pa’, featuring a live orchestra and a panel of musical legends including Shankar Mahadevan and Kumar Sanu.

  4. 7 days ago

    [CULTURE] 3 sources
    Zee TV announces return of Sa Re Ga Ma Pa with Air India sponsorship

    Zee TV is relaunching its iconic singing competition Sa Re Ga Ma Pa in September 2026, featuring a 100-piece orchestra and title sponsorship from Air India.

Sources

bollyspice.com · easterneye.biz · english.publictv.in · indiantelevision.com · iwmbuzz.com · latestly.com · marketingmind.in · medianews4u.com · yespunjab.com

This summary has been updated 2 times: see revision history