Saudi Arabian real estate market development

Saudi Arabia is experiencing significant shifts in its real estate sector, driven by government targets and technological advancements. The national homeownership rate reached 66.24% in 2025, surpassing the annual target of 65% and moving toward the Saudi Vision 2030 goal of 70%. This growth has been supported by the provision of approximately 107,000 housing units and land plots, as well as new regulations facilitating property ownership by non-Saudis to encourage international investment.

As the market evolves, it is undergoing a digital transformation through the adoption of artificial intelligence and smart platforms. Approximately 70% of the property purchasing journey now begins on mobile devices. This shift has introduced new marketing models, such as dynamic pricing to create buyer urgency.

Despite these advancements, recent data indicates a decline in certain transaction metrics, including a 28% drop in average selling prices compared to the previous week. While Jeddah led in transaction value, other regions like Makkah and Madinah saw varying levels of activity, and a lack of recorded transactions in Riyadh was attributed to the transfer of documentation to the real estate registry.