[REVISION HISTORY]

Subaru sports vehicle strategy

Updated 2 times since CLSTR started tracking revisions of this situation.

What changed

2026-07-31 07:14 UTC → 2026-07-31 21:47 UTC · added ~~removed~~

In late July 2026 Subaru created a Sports Vehicle Planning Office to speed up development of performance models while retaining manual gearboxes. The firm ~~also~~ halted new orders for the Crosstrek e‑BOXER ~~mild‑hybrid, ending sales after 14 September 2026,~~ mild‑hybrid and later confirmed ~~that~~ the Impreza e‑BOXER will cease at the same ~~time. Both models will be replaced by~~ time, replacing both with a full‑hybrid system built on Toyota’s S:HEV architecture – a 2.5‑litre boxer paired with two electric motors and a CVT – to meet tighter emissions rules. Subaru unveiled three gasoline‑powered, manual‑transmission sport vehicles: an updated WRX sedan, a five‑door hatchback derived from the Impreza platform, and a lightweight coupe reminiscent of the BRZ. All will use six‑speed manuals and draw technology from Subaru’s motorsport ~~program. The trio is slated for~~ program, with market launch by slated for the end of ~~2027, forming~~ 2027. On 30 July 2026 the company announced a ~~niche enthusiast line that complements~~ revised BRZ (referred to as the ~~brand’s expanding full‑hybrid~~ F‑type). The update adds a three‑camera EyeSight system, including a new wide‑angle monocular camera, and ~~electric lineup.~~ a shift‑lever design derived from Super Taikyu endurance‑racing experience for smoother gear changes. Power comes from a 2.4‑litre horizontally opposed four‑cylinder engine delivering 235 PS, available with six‑speed manual or automatic transmission. Pricing starts at ¥3.38 million for the manual R‑grade, with a target of about 250 units per month.

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