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2 clusters · 6 sources · 4 days · First seen · Last updated

Toda City regional promotion initiatives

Overview

Toda City utilized interactive technology to promote local attractions during the ‘Satofull Matsuri 2026 in TOKYO’ at Roppongi Hills Arena. Through a partnership with Zero Place Co., Ltd., the city employed ‘GTCHA X’ experiential gacha machines to engage participants.

To earn access to the machines, attendees completed activities such as ergometer rowing or protein tastings, followed by a smartphone survey. The initiative resulted in 438 uses of the machine. Participants received various prizes, including local goods, protein supplements, and items commemorating the 60th anniversary of Toda City’s municipal establishment. Approximately half of the participants reported that the gacha experience was ‘particularly memorable’.

Entities

Toda City · Satofull · Sammy Networks · Zero Place Co., Ltd. · Eguchi Co., Ltd.

Timeline

  1. [BUSINESS] 4 sources
    Toda City uses experiential gacha machines to promote local charms

    Zero Place Co., Ltd. supported Toda City's promotional booth at Satofull Matsuri 2026 in Tokyo using experiential gacha machines to engage visitors and highlight local attractions.

  2. [CULTURE] 3 sources
    Eguchi Co., Ltd. to host annual community fair in Toda City

    Eguchi Co., Ltd. will host its annual ‘Eguchi Fair’ in Toda City on October 17–18, 2026, featuring home equipment sales, mochi-making, and excavator experiences for children.

Sources

ascii.jp · daitoshijonawate.goguynet.jp · news.mynavi.jp · prtimes.jp · release.traicy.com · toda-warabi.goguynet.jp