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2 clusters · 5 sources · 24 days · First seen · Last updated

Türkiye Tourism Agency digital and organizational updates

Overview

The Türkiye Tourism Promotion and Development Agency (TGA) has initiated a digital transformation of its provincial promotion efforts under the ‘GoTürkiye’ brand. This process involves merging separate social media structures for international and domestic audiences into a single unified brand identity for all 81 provinces. The new digital architecture aims to utilize advanced data analytics and artificial intelligence-supported targeting tools.

To support these technological and strategic shifts, the TGA announced the recruitment of seven specialized staff members for 2026. The vacancies include roles such as Director of Big Data and AI Applications, Digital Destination Communication Specialist, and Product Marketing Coordinator, reflecting the agency’s focus on data-driven and modern digital communication.

Entities

Türkiye Turizm Tanıtım ve Geliştirme Ajansı · Meta · GoTürkiye

Timeline

  1. [BUSINESS] 3 sources
    Türkiye Tourism Promotion and Development Agency announces recruitment of seven staff

    The Türkiye Tourism Promotion and Development Agency (TGA) is hiring seven specialists in fields such as AI, marketing, and event management, with applications opening October 5, 2026.

  2. [BUSINESS] 2 sources
    Türkiye Tourism Agency merges digital provincial promotion accounts

    Türkiye's Tourism Promotion and Development Agency is merging its domestic “Gezsen” and international “Go” social media accounts into a single digital brand for all 81 provinces, utilizing AI and Meta's tools.

Sources

batmanpusula.com · gazeteabc.com · haber7.com · habereguven.com · isinolsa.com