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2 clusters · 5 sources · 4 days · First seen 22 days ago · Last updated 19 days ago

Utah tourism and state park visitation trends

Overview

Utah’s tourism sector has shown significant economic and recreational activity. In 2025, visitor spending reached a record $13.7 billion, supporting approximately 167,200 jobs and generating $1.6 billion in state and local tax revenue. While total skier and snowboarder days at the state’s 15 resorts fell by 26.5% compared to the previous season, spending per skier visit increased by 12% to $392.

Parallel to these economic trends, Utah state parks have seen sustained growth in visitation. For the 2026 fiscal year, statewide visits exceeded 12 million for the third consecutive year, a figure that has more than doubled over the last decade. Notable increases were recorded at Wasatch Mountain State Park and Jordanelle State Park, while Snow Canyon State Park saw the largest numerical increase in visitors.

Entities

Utahraptor State Park · Utah Office of Tourism · Kem C. Gardner Policy Institute · Utah · Jordanelle State Park

Timeline

19 days ago

[CULTURE] 2 sources
Utah state parks surpass 12 million annual visits
Utah state parks saw over 12 million visits in fiscal year 2026, with Wasatch Mountain and Jordanelle ranking among the state's most popular destinations.
22 days ago

[BUSINESS] 3 sources
Utah tourism hits record $13.7 billion in spending despite drop in ski visits
Utah's tourism industry hit record visitor spending of $13.7 billion in 2025, despite a 26.5% drop in skier days and declining international visitation.

Sources

deseret.com · museum.lu · parkrecord.com · townlift.com · utahbusiness.com