Zendaya becomes Prada Beauty global ambassador as 'The Drama' debuts on HBO Max

Actress Zendaya was announced as the new Global Ambassador for Prada Beauty’s Paradoxe fragrance line, with the brand sharing a promotional video on Instagram that highlights the fragrance’s themes of complexity, strength and vulnerability.

At the same time, Zendaya’s film "The Drama" – a romantic dark comedy co‑starring Robert Pattinson and produced by A24 – became available for streaming on HBO Max. The movie, which opened in theaters in April 2026 and earned more than $105 million worldwide on a $28 million budget, will also receive a televised HBO premiere on August 1, 2026.