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M6 Group
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M6 Group World Cup audience surge
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Latest: M6 Group reports record audience and ad revenue from 2026 World Cup broadcast
In early July, M6’s free‑to‑air channels attracted a record 12.2 million viewers for the France‑Paraguay match of the 2026 FIFA World Cup. By late July, the broadcaster reported that its coverage reached 94 % of the Fren