[ORGANIZATION]
Mattel Inc.
Featured in 6 tracked stories · first seen
Situations
K-Pop Demon Hunters merchandise and gaming expansion
23 clusters · 63 sources · last updated
Latest: KPop Demon Hunters 2 to receive theatrical release
The merchandise and gaming landscape for the Netflix animated film ‘KPop Demon Hunters’ continues to expand. Mattel has bolstered its toy lineup with a 12-inch collector doll of Jinu and a 5.7-inch Zoey action figure. Fo
Growth of the adult toy collector market
2 clusters · 6 sources · last updated
Latest: Kidult economy drives growth in toy and collectible markets
The toy industry is undergoing a significant transformation driven by the ‘kidult economy,’ characterized by adults purchasing toys and collectibles for themselves. Data from Circana indicates that childless adults purch
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Mattel reports 10% Q2 sales rise driven by Hot Wheels and Masters of the Universe film
[BUSINESS] · 6 sources ·
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Mattel and Tonka's 1980s Toy Marketing Sparks Collector Craze
[CULTURE] · 3 sources ·