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4 clusters · 18 sources · 18 days · First seen · Last updated

Allwyn and McLaren Racing Athens event

Overview

Allwyn AG and McLaren Racing have announced a new global series, beginning with the ‘Allwyn x McLaren Racing: Live in Athens’ event. Scheduled for October 3, 2026, at the Athens Olympic Sports Center (OAKA) in Greece, the activation is designed to bring immersive motorsport experiences to key markets.

The program features a live showrun on a specially designed track, including the 2025 Formula 1 World Constructors' Championship winning car (the McLaren MCL60 showcar) and the historic McLaren MP4/6 driven by Ayrton Senna. Two-time World Champion Mika Häkkinen is set to headline the event.

Additional attractions for enthusiasts include a fan zone, various showcars, and appearances by former F1 drivers. Attendees may also have opportunities to visit team garages, meet motorsport figures, or experience hot laps in the Allwyn McLaren Supercar. To facilitate fan engagement, Allwyn is hosting a competition through its stores and website, offering participants the chance to win access to these exclusive VIP experiences.

Entities

Ayrton Senna · McLaren Racing · Allwyn · OAKA · Mika Häkkinen

Timeline

  1. about 23 hours ago

    [SPORTS] 3 sources
    McLaren Racing to host motorsport event in Athens featuring Mika Häkkinen

    McLaren Racing and Allwyn will host a motorsport event in Athens on October 3 at OAKA, featuring Mika Häkkinen and Ayrton Senna’s iconic MP4/6 car.

  2. 3 days ago

    [SPORTS] 4 sources
    Mika Häkkinen to headline McLaren Racing event in Athens

    F1 legend Mika Häkkinen will headline the ‘Allwyn x McLaren Racing: Live in Athens’ event at OAKA on October 3, featuring iconic McLaren showcars and motorsport demonstrations.

  3. 14 days ago

    [SPORTS] 8 sources
    McLaren Racing event to take place in Athens on October 3

    McLaren Racing and Allwyn will host a motorsport event at OAKA in Athens on October 3, featuring showruns, legendary drivers, and the iconic Ayrton Senna McLaren.

  4. 18 days ago

    [SPORTS] 11 sources
    Allwyn and McLaren Racing to host Formula 1 event in Athens

    Allwyn and McLaren Racing will host a Formula 1 live showrun at the Athens Olympic Sports Center on October 3, 2026, featuring historic cars and champion Mika Häkkinen.

Sources

cnn.gr · dokari.gr · ekirikas.com · filathlos.gr · fimotro.gr · flash.gr · fortunegreece.com · gazzetta.gr · iefimerida.gr · kourdistoportocali.com · koutipandoras.gr · mononews.gr · newsbomb.gr · newsit.gr · protothema.gr · thepressroom.gr · to10.gr · usay.gr

This summary has been updated 1 time: see revision history