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3 clusters · 9 sources · 5 days · First seen · Last updated

Anime merchandise pop‑up events in Japan

Overview

In late July 2026 Japan announced a series of free pop‑up shops and exhibitions for August, promoting popular anime franchises and the capsule‑toy hobby. The first announcement detailed a Gundam Base pop‑up in Matsumae, Ehime Prefecture, and a Golden Kamuy pop‑up first in Shinjuku and later in Kobe, offering limited‑edition model kits, collectibles and lottery prizes. A second announcement described a "Gacha Gacha" capsule‑toy exhibition in Ehime’s Prefectural Museum of History and Culture and a heritage‑themed capsule‑toy campaign in Gunma.

The temporary Gundam Base pop‑up opened on August 1 in Matsumae‑cho’s shopping mall, featuring a two‑metre Gundam, more than 170 model kits and a hands‑on assembly workshop, and will remain open until August 30. Meanwhile, the Wonder Festival 2026 summer edition was held on July 26 at Makuhari Messe in Chiba, showcasing a large‑scale display of anime figures, including collaborations such as Hololive’s Marine‑themed “Chakukoi” figures, and attracted large crowds of enthusiasts.

These events illustrate a coordinated effort across multiple Japanese regions to boost fan engagement and sales of anime‑related products during the summer month.

Entities

Gundam franchise · Gundam · Ehime Prefecture · Ehime Prefectural Museum of History and Culture · Golden Kamuy anime

Timeline

  1. 21 days ago

    [CULTURE] 2 sources
    Japan hosts capsule toy exhibitions in Ehime and Gunma

    Japan’s Ehime museum showcases a Gacha Gacha exhibition with 400 toys from 12 makers, while Gunma’s World Heritage Center runs a free capsule‑toy campaign on Aug 9 for 200 guests.

  2. 21 days ago

    [CULTURE] 2 sources
    Anime Figure Pop‑Ups and Festivals Draw Fans Across Japan

    Gundam Base pop‑up opens in Ehime with 170+ kits, while Wonder Festival 2026 summer in Chiba showcases anime figures and Hololive Marine collaborations.

  3. 25 days ago

    [CULTURE] 6 sources
    Anime Merchandise Pop‑Up Events Open Across Japan

    Gundam Base and Golden Kamuy pop‑up shops open in Ehime, Shinjuku and Kobe in August 2026, offering free entry and exclusive anime merchandise.

Sources

cho-animedia.jp · dreamnews.jp · fnn-news.com · inside-games.jp · kaizoku-ehime.jp · matsuyama.goguynet.jp · release.traicy.com · s.animeanime.jp · worldheritage.pref.gunma.jp

This summary has been updated 1 time: see revision history