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9 clusters · 8 sources · 72 days · First seen · Last updated

Astra Honda Motor initiatives in Indonesia

Overview

PT Astra Honda Motor (AHM) and Astra Motor implemented several initiatives across Indonesia throughout mid-2026. In July, AHM conducted a road-safety education programme for over 2,000 children and held the Astra Honda Motor Technical Skill Contest (AHM-TSC 2026) to improve service quality. In August, Astra Motor launched promotional campaigns for Indonesia's 81st Independence Day, including service discounts in Bengkulu and the ‘Pesta Merdeka’ program in Yogyakarta, Kedu, and Banyumas. In South Sulawesi, Astra Motor Sulawesi Selatan (Asmo Sulsel) expanded its activities through several community and safety programs. The ‘Convoy Merdeka’ event in Makassar involved hundreds of enthusiasts, including 50 father-and-son pairs on Honda PCX160 models, and 17 local motorcycle communities. This was paired with the ‘#Cari_Aman’ campaign, which provided safety riding education to convoy participants and 40 parents at SMKN 3 Gowa. Furthering these celebrations, Asmo Sulsel organized touring events in Ambon and Pinrang. By late August, Asmo Sulsel launched the ‘Honda Hype School’ program, visiting schools such as SMK 6 Makassar and SMKN 1 Limbung to combine product exhibitions with safety riding education. This was paired with the ‘Honda Merdeka’ sales promotion across South Sulawesi, West Sulawesi, Southeast Sulawesi, and Ambon. In September, Astra Motor focused on anniversary and customer appreciation initiatives. To celebrate its 56th anniversary, a program running through September 15 allowed customers to redeem Hepigo Points via the Motorku X application for a chance to win an All New Honda Vario 125 Street. Additionally, to commemorate National Customer Day, Astra Motor Alauddin in Makassar hosted a Beauty Class for loyal customers. Asmo Sulsel also conducted the final Honda DBL 2026 roadshow on September 17, visiting SMAN 9 Gowa and SMAN 14 Makassar. The event featured product displays, riding tests using the Honda BeAT Street, and interactive games to engage students.

Entities

Astra Motor Sulawesi Selatan · Honda · Astra Motor · Makassar · Antofany Yusticia Ahmadi

Timeline

  1. [BUSINESS] 2 sources
    Astra Motor Sulawesi Selatan launches Honda motorcycle promotion

    Astra Motor Sulawesi Selatan is offering a ‘Shocktober’ promotion in October 2026, providing up to Rp8 million in savings and installment discounts on various Honda motorcycle models.

  2. [CULTURE] 4 sources
    Honda DBL 2026 roadshow visits schools in Gowa and Makassar

    Astra Motor Sulawesi Selatan held the final Honda DBL 2026 roadshow at schools in Gowa and Makassar, featuring product displays, riding tests, and interactive games for students.

  3. [BUSINESS] 3 sources
    Astra Motor launches anniversary promotions and customer appreciation events

    Astra Motor is celebrating its 56th anniversary and National Customer Day in Indonesia through point-based promotions and loyalty appreciation events for its Motorku X users.

  4. [BUSINESS] 2 sources
    Astra Motor Sulawesi Selatan launches September motorcycle promotion

    Astra Motor Sulawesi Selatan is offering the ‘Sempurna’ September 2026 promo, featuring savings up to Rp8 million and flexible installment options for various Honda motorcycle models.

  5. [BUSINESS] 3 sources
    Astra Motor Sulawesi Selatan launches student programs and sales promos

    Astra Motor Sulawesi Selatan is hosting ‘Honda Hype School’ educational events for students and offering ‘Honda Merdeka’ sales promotions across several Indonesian regions through late August 2026.

  6. [BUSINESS] 2 sources
    Astra Motor Sulawesi Selatan holds motorcycle touring events in Ambon and Pinrang

    Astra Motor Sulawesi Selatan held motorcycle touring events in Ambon and Pinrang to strengthen ties with dealers, finance partners, and Honda riding communities.

  7. [BUSINESS] 2 sources
    Astra Motor Sulawesi Selatan holds safety and independence celebrations

    Astra Motor Sulawesi Selatan organized a ‘Convoy Merdeka’ in Makassar and safety riding education sessions in Gowa to promote road safety and celebrate Indonesian Independence Day.

  8. [BUSINESS] 3 sources
    Astra Motor launches Honda promotions for Indonesia's Independence Day

    Astra Motor is offering various Honda motorcycle service discounts and sales promotions in Indonesia to celebrate the country's 81st Independence Day through August 2026.

  9. [BUSINESS] 2 sources
    Astra Honda Motor rolls out child road‑safety education and national technical skill contest in Indonesia

    Astra Honda Motor conducted a child road‑safety education programme for over 2,000 kids and hosted the AHM‑TSC 2026 technical skill contest for thousands of Honda technicians and service advisors in Indonesia.

Sources

bengkulu.tribunnews.com · langgam.id · makassar.terkini.id · pendidikan.harianjogja.com · rakyatku.com · sulselsatu.com · sultratop.com · sumeks.disway.id

This summary has been updated 7 times: see revision history