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2 clusters · 18 sources · 4 days · First seen · Last updated

Big Brother Brasil 27 production and format updates

Overview

Globo has announced details for the 27th season of Big Brother Brasil (BBB 27), which is scheduled to premiere on January 11, 2027, for a 100-day competition. The season will feature a mix of veteran participants, ‘Camarote’ guests, and ‘Pipoca’ contestants.

New format elements include the return of ‘Glass Houses’ (Casas de Vidro) from January 8 to 10, where candidates will compete for special powers. The Sunday schedule will be split into afternoon and evening segments to manage the ‘Paredão’ formation. Furthermore, Tuesday eliminations will now include a live interview on TV Globo featuring a studio audience.

To expand its digital and physical footprint, Globo is launching a vertical reality show for content creators in 2026, with the winner joining the official squad. The franchise also plans to enter the Roblox platform with a virtual environment and will move the ‘BBB Experience’ immersive event from São Paulo to Rio de Janeiro.

Entities

Big Brother Brasil · Roblox · Tadeu Schmidt · Rodrigo Faro · Rio de Janeiro

Timeline

  1. [CULTURE] 2 sources
    Big Brother Brasil 27 set to premiere January 2027

    Big Brother Brasil 27 is set to premiere on January 11, 2027, featuring new dynamics, a virtual Roblox experience, and a pre-season selection process in glass houses across Brazil.

  2. [CULTURE] 16 sources
    Globo announces BBB 27 premiere date and new format

    Globo announced BBB 27 will premiere on January 11, 2027, featuring veterans, glass houses, and new digital experiences on Roblox and a vertical reality show for creators.

Sources

areavip.com.br · atarde.com.br · brasilemfolhas.com.br · canaldovannucci.com.br · cinema.sapo.pt · diarioonline.com.br · dioguinho.pt · horabrasil.com.br · joeljacintho.com.br · leiaja.com · nahoradanoticia.com.br · nsctotal.com.br · ntvb.com.br · odia.ig.com.br · ouniversodatv.com · outrarevista.com.br · rijksmuseum.nl · srzd.com