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Bosideng 50th anniversary Paris Fashion Week debut

Overview

Chinese downwear brand Bosideng celebrated its 50th anniversary by making its official debut on the Paris Fashion Week calendar. The brand presented ‘The Bloom’ collection at the Hôtel Pozzo di Borgo, designed by Creative Director Pietro Ferragina. The collection blended Art Deco geometry with Chinese craftsmanship, including Song brocade and Haipai qipao-inspired tailoring, across four lines: Extreme Cold, Outdoor, Business, and Puff.

To mark the milestone, an exhibition was held to trace the brand’s design evolution and its history of collaborations with designers such as Jean Paul Gaultier and Kenzo Takada. The anniversary celebrations concluded with an international gala titled ‘The Next Great Chapter’ at the Eiffel Tower, attended by various figures from the fashion and arts sectors, including supermodel Coco Rocha and several Chinese actresses.

Entities

Gao Dekang · Bosideng · Pietro Ferragina · Hôtel Pozzo di Borgo · Paris Fashion Week

Timeline

  1. [CULTURE] 2 sources
    Bosideng debuts at Paris Fashion Week for 50th anniversary

    Bosideng debuted on the official Paris Fashion Week calendar with its 50th-anniversary collection, ‘The Bloom,’ blending Art Deco styles with traditional Chinese craftsmanship.

  2. [CULTURE] 2 sources
    Bosideng debuts at Paris Fashion Week for 50th anniversary

    Bosideng celebrated its 50th anniversary with its official Paris Fashion Week debut, showcasing a collection that blends Art Deco geometry with traditional Chinese craftsmanship.

Sources

ebnewsdaily.co.za · livenews.co.nz · vir.com.vn · webdisclosure.com