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2 clusters · 10 sources · 6 days · First seen · Last updated

Bugatti La Maison Pur Sang program

Overview

Bugatti has introduced ‘La Maison Pur Sang’, a strategic initiative based in Molsheim designed to authenticate and certify the brand’s rarest historical and modern models. The program aims to consolidate Bugatti’s position in the hyper-exclusive market by providing curation services that guarantee the provenance and value of significant vehicles, treating them as secure investments for collectors.

As a primary example of the program, Bugatti completed the full refurbishment of a unique, one-of-one Veyron Grand Sport Vitesse (chassis 8.100). Originally built in 2014, the vehicle features a polished aluminum body and a Carmine Red leather interior. The restoration process involved removing aftermarket personalizations and returning the car to its original specifications to validate its pedigree.

Entities

Bugatti · Molsheim · La Maison Pur Sang · French Riviera

Timeline

  1. [BUSINESS] 4 sources
    Bugatti restores unique polished aluminum Veyron Grand Sport Vitesse

    Bugatti’s ‘La Maison Pur Sang’ program has restored a unique, one-of-one Veyron Grand Sport Vitesse featuring a polished aluminum mirror-like body.

  2. [BUSINESS] 6 sources
    Bugatti launches La Maison Pur Sang to certify rare models

    Bugatti has introduced ‘La Maison Pur Sang’, a program to certify its rarest historical models as authentic works of art to preserve their heritage and secondary market value.

Sources

autoevolution.com · autoplus.fr · caranddriver.com · maximonline.com · motor.es · presseagence.fr · robbreport.com · sportscardigest.com · topgear.bg · tuningblog.eu