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[SITUATION] · [QUIET] · [CULTURE]
2 clusters · 5 sources · 10 days · First seen · Last updated
Da Nang tourism and culinary promotion
Overview
Da Nang is actively promoting its culinary and ecological tourism assets. In mid-August 2026, the city hosted a festival dedicated to honoring mi Quang, a traditional noodle soup from the Quang Nam region. Organized by local authorities and gastronomy associations, the event featured culinary demonstrations, tastings, and exhibitions intended to preserve heritage and establish the dish as a key tourism product.
This culinary focus coincides with a significant surge in regional tourism, highlighted by a 132% increase in ticket bookings for the Sun World Ba Na Hills complex compared to the previous year. Large-scale investments, such as the 52 trillion VND Ba Na - Suoi Mo ecological and urban tourism complex, are supporting this growth. Authorities are now working to integrate culinary experiences with cultural journeys, including the development of instant versions of traditional dishes to expand their reach.
Entities
Da Nang · Association of Gastronomic Culture of Da Nang · Traveloka · Quang Nam · Sun World Ba Na Hills
Timeline
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27 days ago
[CULTURE] 5 sourcesDa Nang tourism surges with Ba Na Hills growth and culinary promotionDa Nang is seeing a rise in tourism, with Ba Na Hills bookings up 132%. The city is also leveraging its culinary heritage, specifically Mi Quang, to promote cultural tourism experiences.
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about 1 month ago
[CULTURE] 2 sourcesDa Nang to host festival honoring mi Quang culinary traditionDa Nang will host a festival on August 14-15 to celebrate mi Quang, a traditional noodle soup, aiming to promote local culinary heritage and boost regional tourism.
Sources
cafef.vn · m.kenh14.vn · soha.vn · vietnamplus.vn · vtv.vn