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2 clusters · 2 sources · 10 days · First seen · Last updated

DAZN expansion in the United States market

Overview

DAZN Group has undertaken a series of acquisitions to expand its sports streaming and distribution footprint in the United States.

In August 2026, DAZN completed the acquisition of ViewLift, a company providing digital and streaming solutions for sports content owners. ViewLift, which serves 17 professional sports teams and six Regional Sports Networks, began operating as an autonomous business unit within DAZN to bolster its position in the U.S. regional sports market.

Shortly thereafter, DAZN acquired EverPass Media, a specialist in distributing live sports to commercial venues such as hotels, bars, and restaurants. EverPass, which holds exclusive commercial distribution rights to the NFL’s Sunday Ticket package, is being rebranded as ‘DAZN for Business’. As part of this transaction, RedBird Capital Partners, 32 Equity, and TKO Group became shareholders in DAZN. This move aims to integrate DAZN’s consumer streaming services with the hospitality sector.

Entities

TKO Group · DAZN · Shay Segev · ViewLift · RedBird Capital Partners

Timeline

  1. 15 days ago

    [BUSINESS] 2 sources
    DAZN acquires EverPass Media to expand US commercial sports distribution

    DAZN has acquired EverPass Media, rebranding it as ‘DAZN for Business’ to expand its US commercial sports distribution to venues like bars and hotels.

  2. 24 days ago

    [BUSINESS] 2 sources
    DAZN Group acquires ViewLift to expand U.S. sports streaming

    DAZN Group has acquired ViewLift, a provider of streaming solutions for sports content owners, to expand its presence and technological capabilities within the United States regional sports market.

Sources

ministryofsport.com · sportico.com