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[SITUATION] · [ACTIVE] · [BUSINESS]

2 clusters · 7 sources · 9 days · First seen · Last updated

FamilyMart 45th anniversary promotions in Japan

Overview

FamilyMart has initiated a series of promotional campaigns in Japan to celebrate its 45th anniversary and support cashless lifestyles through its FamiPay app.

Initially, the company launched a monthly reward campaign for customers purchasing specific POSA cards, smartphone prepaid services, and Apple Account charges. This program offers a 1.5% reward in limited-time FamilyMart points, which can be combined with existing Friday promotions to reach a total reward of up to 11.5%.

Following this, the company announced the ‘45th Anniversary FamiPay Grand Thanksgiving’ festival, scheduled to run across approximately 16,500 stores from November 1 to November 11. This festival includes an in-app game on November 11 where customers spending 111 yen or more can win points equivalent to their purchase amount. Other features of the festival include 100-yen discount coupons for various daily items and a lottery for product assortments valued at up to 1.11 million yen.

Entities

FamilyMart

Timeline

  1. [BUSINESS] 4 sources
    FamilyMart announces 45th anniversary promotion in Japan

    FamilyMart is celebrating its 45th anniversary with a promotion in Japan, featuring a November 11 event where customers can win points equal to their purchase amount.

  2. [BUSINESS] 3 sources
    FamilyMart launches monthly FamiPay reward campaign for POSA cards

    FamilyMart is launching a monthly campaign offering 1.5% in points for POSA card and prepaid purchases made via FamiPay between the 25th and the 3rd of each month.

Sources

ascii.jp · getnews.jp · gourmetbiz.net · iussp.org · news.mynavi.jp · otakei.otakuma.net · prtimes.jp