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2 clusters · 3 sources · 4 days · First seen · Last updated

FamilyMart Pokémon Frenda promotional campaign

Overview

FamilyMart is conducting a nationwide promotional campaign in Japan for the kids’ amusement machine Pokémon Frenda. The promotion allows customers to obtain exclusive ‘Special Frenda Picks’ by purchasing specific food items, which can then be used in the game to unlock certain Pokémon.

The campaign is structured in two distinct phases. The first phase, running from August 11 to August 24, offers a pick featuring Mega Rayquaza to customers who purchase two designated refrigerated sweets. The second phase, running from August 25 to September 7, offers a pick featuring Pikachu and Zeraora to customers who purchase three items from the bakery category. The promotion is available at approximately 16,400 FamilyMart locations across Japan while supplies last.

Entities

FamilyMart Co., Ltd. · Marvelous Inc. · Japan · Pokemon (franchise) · Takara Tomy Arts

Timeline

  1. 17 days ago

    [CULTURE] 2 sources
    FamilyMart launches Pokémon Frenda promotional campaign

    FamilyMart Japan is running a Pokémon Frenda campaign where customers can earn exclusive Special Frenda Picks, including Mega Rayquaza and Pikachu & Zeraora, by purchasing sweets or bread.

  2. 21 days ago

    [CULTURE] 2 sources
    FamilyMart launches Japan-wide Pokemon Frenda campaign with exclusive Mega Rayquaza and Pikachu‑Zeraora picks

    FamilyMart Japan's Pokemon Frenda promotion (11 Aug‑7 Sep 2026) gives Mega Rayquaza or Pikachu‑Zeraora picks for buying sweets or bread, usable in the arcade game.

Sources

dtimes.jp · s.inside-games.jp · weekly.ascii.jp