French mobile telecommunications pricing trends

Mobile subscription prices in France have experienced upward pressure. In early October 2026, reports indicated that average prices for mobile plans had risen by 10% since May, with the most significant increases occurring among Mobile Virtual Network Operators (MVNOs) such as Prixtel and RED by SFR. While some major operators like SFR and Bouygues Telecom maintained stable pricing, others like Orange and Free Mobile implemented increases of approximately 5% to 6%.

By late October 2026, data suggested that small mobile plans had seen an 11.3% price increase over the preceding year, whereas larger plans of 100 GB or more remained relatively stable. The market also showed signs of ‘shrinkflation,’ where consumers receive less data for the same or higher costs. For example, certain budget plans that previously offered 40 GB of data were found to offer only 5 GB for similar pricing. While major operators implemented these changes, alternative providers like YouPrice were noted for offering lower-cost options on the Orange network.