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2 clusters · 2 sources · 22 days · First seen · Last updated

Indonesian youth wellness and fitness trends

Overview

In late 2026, data indicates a significant rise in holistic health awareness among Gen Z and Millennials in Indonesia. According to the Asia Pacific Wellness Culture Survey 2026, these demographics are prioritizing physical, mental, and emotional well-being at rates exceeding the national average. Specifically, 74 percent of Gen Z respondents identified mental health as an area needing more support, while many also sought improvements in sleep quality and nutrition.

This shift is accompanied by a change in social media behavior, as young people increasingly showcase healthy lifestyles and physical achievements rather than material goods. There has been a massive expansion in community-based sports, including a sixfold increase in running clubs and hundreds of running events held across the country. Popularity has also grown for hybrid fitness models, such as HYROX, and various activities including padel, pickleball, and pilates.

Entities

Oktrianto Wahyu Jatmiko · BTN Jakarta International Marathon · HYROX · Indonesia · Ministry of Youth and Sports

Timeline

  1. [CULTURE] 2 sources
    Indonesia sees shift toward healthy lifestyle trends

    Younger generations in Indonesia are shifting social trends from displaying luxury goods to showcasing healthy lifestyles, evidenced by a surge in running clubs and hybrid fitness competitions.

  2. [HEALTH] 2 sources
    Indonesian Gen Z and Millennials show rising holistic health awareness

    A Herbalife survey shows 72% of Indonesian Gen Z and 79% of Millennials are more active in health and fitness, focusing on physical, mental, and emotional well-being.

Sources

jpnn.com · jurnas.com