Monitor this situation.

Unsubscribe anytime.

[SITUATION] · [QUIET] · [BUSINESS]

2 clusters · 5 sources · 3 days · First seen 12 days ago · Last updated 10 days ago

Japanese food brand marketing campaigns

Overview

Japanese food brands have initiated new marketing campaigns and product promotions. Toyo Suisan is marking the 15th anniversary of Maruchan Seimen with a television commercial featuring actor Koji Yakusho, utilizing the new catchphrase “Noodles are everything.”

In a separate campaign, Marugame Seimen is using a commercial starring Aya Ueto to showcase different udon textures, specifically “kamanuki” and “shime” preparation styles. To support this, the company is hosting a two-day sampling event on September 18 and 19 at participating locations across Japan.

Entities

Aina The End · Koji Yakusho · ATARASHII GAKKO! · Aya Ueto · Bourbon

Timeline

10 days ago

[BUSINESS] 2 sources
Japanese food brands launch new marketing campaigns
Japanese food companies Toyo Suisan and Marugame Seimen are launching new marketing campaigns featuring Koji Yakusho and Aya Ueto to celebrate product milestones and unique noodle textures.
12 days ago

[CULTURE] 3 sources
Japanese confectionery brands launch new music-themed gummy campaigns
Japanese confectionery brands Kanro and Bourbon have launched new gummy candy commercial campaigns featuring musical collaborations with artists Fumino, Atarashii Gakko!, and Aina The End.

Sources

advertimes.com · appbank.net · cdjournal.com · prtimes.jp · thefirsttimes.jp