Japanese ramen industry developments

Overview

The Japanese ramen industry is seeing both regional product extensions and international brand expansion. In Fukui Prefecture, Hachiban has decided to continue selling its ‘Vegetable Tomato Ramen’ exclusively at its 27 local locations following strong consumer demand. The menu utilizes ‘Koshi no Ruby’, a local brand tomato.

On a broader scale, major chains like Ichiran are focusing on brand consistency through specialized dining systems and management support structures. Meanwhile, Japanese ramen brands are expanding into international markets, evidenced by a tasting event for ‘Kyushu Chikuhou Ramen Yamagoya’ in Mongolia, which received positive feedback from participants regarding taste and recommendation potential.

Entities

Fuji Ichiban · ICHIRAN · Fukui Prefecture · Mongolia · Gifu Prefecture

Timeline

1 day ago

[BUSINESS] 2 sources
Ichiran and Japanese ramen brands expand global presence
Japanese ramen brands are expanding their reach, with Ichiran focusing on brand consistency and workforce support, while Kyushu Chikuhou Ramen products received high approval in a Mongolian tasting event.
7 days ago

[BUSINESS] 3 sources
Hachiban to continue selling Vegetable Tomato Ramen in Fukui
Hachiban will continue selling its ‘Vegetable Tomato Ramen’ exclusively in Fukui Prefecture starting October 21, following high demand from local customers.

Sources

fnn.jp · fukuishimbun.co.jp · nishinippon.co.jp · ovo.kyodo.co.jp · prtimes.jp